Dunamu, which operates digital financial platforms such as Upbit, Securities Plus, and Securities Plus Unlisted, announced on the 25th that it signed a joint business agreement (MOU) with the Seoul Metropolitan Government and the Korea Arboretum and Garden Management Institute (hereinafter referred to as Hansoojung) to establish the '2025 Seoul International Garden Expo Corporate Administration Garden'.
The signing ceremony was held on April 25th at Seoul City Hall Seosomun Building 2, and was attended by Lee Seok-woo, CEO of Dunamu, Lee Su-yeon, Director of Seoul City’s Garden and Urban Affairs Bureau, and Han Dong-gil, Director of the National Garden Culture Institute. Through this agreement, the three organizations plan to create a garden that combines digital technology and nature and contribute to creating a sustainable urban environment.
Based on this agreement, Dunamu will present ‘Second Forest: Digital Healing Garden’ at the ‘2025 Seoul International Garden Expo’ to be held at Boramae Park in Seoul from May 22 to October 20, 2025.
The 'Digital Healing Garden' is a virtual forest implemented using digital technology owned by Dunamu, and combines various sensory elements such as media façades, sounds, and scents to provide an immersive experience as if you were in an actual forest. It is designed as a space that helps with emotional and psychological recovery, with the theme of 'coexistence of nature and humans.'
In particular, the garden will be used as a space for those in need of healing, such as disaster response personnel suffering from post-traumatic stress disorder (PTSD), patients with limited mobility, and their families. It was previously opened to the public in the form of a pop-up exhibition in Seongsu-dong, Seoul in 2024, and was also recognized as a best practice in public innovation in Korea selected by the OECD Public Innovation Initiative (OPSI) in 2023.
During the exhibition, there will also be an event related to the biodiversity conservation project of Doonamu, the 'Seed Vault NFT Collection'. The funds raised through the collection will be used to create a conservation area (No. 3) for rare and native plants in the future.
Lee Soo-yeon, director of the Seoul Metropolitan Government’s Garden City Bureau, said, “The Seoul International Garden Expo will be an opportunity to spread garden culture into our daily lives,” and “Seoul will continue to cooperate with various companies and organizations to create a sustainable urban environment.”
“The Digital Healing Garden is an example of a future garden where technology and nature are fused,” said Lee Seok-woo, CEO of Dunamu. “I hope that visitors will be able to experience a new type of healing and comfort.”
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