Vendys signs supply contract with Asiana Airlines for meal coupon service

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Startup Vendys has landed a supply contract with Asiana Airlines for its meal ticket service Shikgweon Daejang, or “Meal Ticket General”.

In South Korea many major companies have meal ticket systems — coupons that can be exchanged for food at company cafeterias or certain restaurants near the workplace. Meal Ticket General is a B2B service that was launched in 2014 to help companies manage meal tickets better through its mobile platform, providing cost savings in the process.

The lastest deal means that Meal Ticket General will be rolled out across Incheon, Gimpo, Gimhae and Jeju airports to be used by staff members. This includes 11 cafeterias and over 100 airport restaurants where the app will be able to be used. The service will first become available to 8000 Asiana employees at Gimpo Airport from this month and will be introduced to the other locations in November.

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Asiana is not the first airline to begin using Meal Ticket General. Air Busan and Air Seoul, also part of the Geumho Asiana Group, began using the service earlier this year. Jeju Air and the Korea Air Service are also aviation companies with the system in place. Due to the security around airlines and airport-based companies, Vendys has made a name for itself in a market that’s hard for others to break into.

The reason that the startup has been favored by the sector is the flexibility it shows with ever-changing schedules and work locations. Instead of having to calculate the number of meal tickets according to each individual flight schedule, employee’s points can be checked and added instantly. For management, it’s also a powerful new way to get internal cost data for employee meals in real time.

“We are extremely pleased to be able to produce meal tickets for Asiana Airlines which is recognized not only locally, but worldwide,” says CEO Jungho Cho. “By making management of meal tickets more efficient, we will do our best to improve Asiana Airlines’ productivity and enhance workplace satisfaction for staff and executives.”

Meal Ticket General is currently used at over 130 corporations including Hanhwa Systems, Hyundai Chemical, SK Planet and LS Networks.

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